Role

UX designer

Duration

2 Weeks

Team

1 UX Designer

1 UI Designer



Tools

Figma

Year

2021

Participation

100%

Solving 'Monkey Mind' Through Gamification

We anchored our design in comprehensive research: 67 quantitative survey responses and 10 in-depth user interviews (45 mins each). Users needed an engaging way to track emotional patterns and overcome the mental clutter (the "monkey mind"). 

Team Contribution and Focus

We designed Omnia, an app centered on a gamified 'Journey' where users advance a virtual avatar through consistent positive habits.

This feature solves the retention problem common in wellness apps by fostering continuous engagement and promoting self-discovery of behavioral patterns. 

Empathy-Driven Prioritization

Based on user validation (e.g., "I need an app that validates how I am feeling"), we prioritized key features like Pattern Identification and Data Integration (with other health apps) using the MoSCoW Method. This guaranteed we delivered an MVP focused on the highest-value features for our target demographic.

In a 2-week sprint, we delivered a high-fidelity prototype (mid-fi wireframe, testing, hi-fi prototype) for Omnia.

The real magic is the gamified 'Journey' feature: When you consistently log your feelings, your personalized avatar progresses towards a goal (like getting a new job). The custom illustrations show you literally achieving that life goal. This setup turns daily tracking into a fun quest, making users feel validated and directly showing them how small daily actions lead to big personal wins.