Created UX flows and collaborate on high-fidelity UI for a complete off-road app inside the truck’s infotainment system.

Translated complex engineering data into usable interface ideas (baja, snow, rocks, tow, normal road, etc.).

Worked closely with visual designers to bring the concept to life in a short timeframe.

• Intuitive drive mode selector that simplifies the transition between modes with fewer steps

• Create an online platform for off-road enthusiasts to connect and join off-road communities

• Personalisation of the driving modes depending on the daily commutes

• Augmented reality drive mode indicators

• Gamification as a technik for UX and UI

🔗 See full process (personas, maps, flows…)

• An intuitive interface that adapts to engineering data and makes complex features easy to understand for both advanced and basic drivers.

• A feature called “My Raptor”, where the truck learns your daily routines and adjusts the suspension automatically, with personalisation options.

• A community section that helps users connect with other off-road drivers, share tips, and plan group trips.

• AR overlays in the head-up display show visual cues of terrain changes and active drive modes in real time.

• A gamified experience that rewards users with points and badges after each off-road adventure.